Here we are again – January. We’ve opened our presents; we’ve sipped our champagne at the stroke of midnight. We’ve tallied up our numbers for last year, and we’ve sat down and planned, and plotted, and schemed in preparation for the year ahead.
So what? So has everyone else.
What’s in it for you in 2013? What have we done for you lately? How can we help you stand out from the pack?
I think John F. Kennedy phrased it best when he said “Conformity is the jailer of freedom and the enemy of growth.” Conformity has never been one of our strong points – we’ve just never been fans of it. From our beginnings over 17 years ago, with a handful of us sharing a one-room office, to now, with over 70 employees spanning half a dozen offices nationwide; we’ve never wanted to “fit in with the crowd.”
It’s a dynamic environment out there in our industry these days, to put it mildly. With record-setting volatility keeping your clients up at night, regulatory changes like AG38 turning pricing models on their heads, and products entering and exiting the marketplace faster than ever, it’s our pioneering approach that will ensure that you stand out among your peers. And with our unique blend of educational resources, sales and marketing support, and concept-driven sales tools such as our Income Rider Tool and HOPE Analysis at your fingertips, Zenith is the only BGA in the marketplace that provides you with the complete range of tools and know-how that enables you to get that early head start on the competition – and never look back.
It’s a new year at Zenith Marketing Group. The sky’s the limit.