Archive | April 2013

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Do you know what your clients AREN’T asking you?

Because I think I do. And most of the other marketers out there think they do too. The miracle of modern technology lets us quantify what the “average American” is using the internet to search for. Did you know that, in the past month, there have been 3.3 million searches for the term “Medicare?” Over […]

Message from the CEO – Suitability

Suitability. I promise you – it’s not a four-letter word. But for some, even the very word alone is a cause for high blood pressure, clenched fists, and grinding teeth. When most of us think about suitability, we conjure up mental images of countless forms with client signatures, days wasted waiting for carriers to give […]